amazon kindle books

5 Jan

Amazon Kindle e-book downloads outsell paperbacks

But its profit margins were down as it spent money on discounting, acquisitions and building new depots.

Amazon shares fell 9% in after-hours trading as its sales were not as good as had been expected.

Three month net sales passed $10bn for the first time, up 36% to $12.95bn, but analysts had predicted a higher figure.

Three month net income came in at $416m (£262m), which was up 8% from the same period last year.

The world’s biggest online retailer’s operating margin declined to 3.7% from 5% at the end of 2009 and the company warned that it would be between 2.8% and 3.8% in the first three months of 2011.

Its recent acquisitions have included and the DVD mail-order and streaming business Lovefilm.

Amazon announced that in the US since the start of the year it had sold 115 e-book downloads for every 100 paperback books, even excluding its downloads of free books.
Continue reading the main story
“Start Quote

I still value reading paperbacks or books, but the e-reader is just more convenient”

End Quote hirundine608

But it stressed that sales of paperback books were also growing.

“Last July we announced that Kindle books had passed hardcovers and predicted that Kindle would surpass paperbacks in the second quarter of this year,” said Amazon boss Jeff Bezos.

“So this milestone has come even sooner than we expected – and it’s on top of continued growth in paperback sales.”

It has not said how many of its Kindle devices it has sold, but did say that they had overtaken the final book in the Harry Potter series to become the top-selling item in Amazon’s history.

Amazon shares have risen nearly 75% from their low-point of $105.80 in July.

Amazon’s Kindle Gets a Library Card

Starting today, library patrons and Amazon e-book lovers have no reason to needle each other over which source of books is superior. Or at the very least, they have a comfortable meeting place where they can (quietly) exchange both book recommendations and spirited taunting.

As announced in April, Amazon now supports borrowing e-books from local libraries. Library-lent books will work on both Kindle e-readers and Kindle smartphone or tablet apps.

Library books, though temporary, work just like any other Kindle e-book:

When you borrow a Kindle public library book, you’ll have access to all the unique features of Kindle books, including real page numbers and Whispersync technology that synchronizes your notes, highlights, and last page read. After a public library book expires, if you check it out again or choose to purchase it from the Kindle store, all of your annotations and bookmarks will be preserved.

Facebook and Twitter integration works too. I’m presuming Amazon’s own social platform does as well, although the release notes don’t specify so, and I haven’t yet been able to verify it.

Here’s one tricky part that turns out to not actually be so tricky. Naturally, you can’t check out books through But you also can’t search to see if a book is available for library lending on Amazon’s home page, or see whether your local library is participating in Amazon’s program.

If you know and regularly patronize your local library and its web page, this is no real problem. Simply go to your local library’s web site and find the digital book catalog. Use your library card (and if you don’t have one, get one) to check out the book, then click “Get for Kindle.” You’ll have to sign in to your Amazon account and have your device connected either to the internet over Wi-Fi or to your computer through a USB cable. If you’re on a 3G Kindle, smartphone, or tablet, your book won’t be delivered.

What if you don’t know whether your library offers e-books at all, let alone the new Kindle books? Here it’s helpful to know that Amazon’s library lending is mediated by a third party: Overdrive. Overdrive manages digital rights for e-books in nearly every format.

Plenty of other e-reader manufacturers and e-book sellers have been working with libraries to make books available already. Nearly all of them use Overdrive as a partner for its robust DRM. It mediates between the e-book manufacturers and many different kinds of institutions, particularly libraries. Your library’s web site may even have an “Overdrive” branded link rather than a Kindle one; you would then have to select which e-book format you want.

Unlike Amazon, Overdrive actually does have a global search engine. It’s particularly useful for checking to see if your local library supports e-book lending for Kindle, or any other e-book format. You can search for individual books by title, author, keyword or ISBN, or search and/or browse lists of libraries and bookstores that use Overdrive for e-books. If you don’t know the name of your library or library system, you can search by city or zip code. Advanced search allows you to specify individual formats — like “Kindle Book (BETA).”

That’s about it. It’s a good thing for readers, because they’ve got access to more free content. It’s a good thing (I hope) for libraries, who can reach or reconnect with a wide range of patrons in different media. (Let’s hope whatever deal they struck with Amazon doesn’t prove ruinous, or gets slashed back by budget-busting administrative and government crusaders.)

It’s also a good thing, I think, for Amazon. When the Kindle was introduced, there were many people who argued that Amazon was only trying to preserve one kind of reading — direct individual purchase of popular new books — and grind every other model to dust.

Now, Amazon’s much more eclectic. Whether it’s book borrowing between users, textbook rentals, libraries lending books to local patrons, or (potentially) subscription content for Amazon Prime customers, they’re experimenting with a wide range of approaches to connecting their customers to books.

This partly shows Amazon’s confidence: It’s willing to engage in almost any business field or model, because it knows part of its strength is its position as an omnibus retailer who can offer anything and everything, physical and virtual.

Still, this kind of experimentation, especially from a market leader, is welcome in a new market like e-books where nothing, not even Amazon’s continued role as the market leader, is certain just yet.

Relate Article :

What is kindle
Instructions on How to Operate a kindle readers
Amazon Kindle Covers


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